Eden x tendlyn

Having a one-stop shop that can fulfill all of your skin care needs is a blessing. Whether you’re running out of your favorite moisturizer, want to try some exciting new products, or even in need of a quick fix to your current skin problem, it can be reassuring to have a nearby shop you can trust to relieve you of your skin worries. For the community of Des Moines in Iowa, that’s what Eden is.

Eden is an apothecary store in the Midwest that has been around for two decades, earning its devoted local following through their dedication and passion for discovering and introducing natural and science-driven products. Along with skin and body care products, their extensive range of goods also includes home essentials like luxury fragrances and staples for moms and babies.

The same attention to detail that Eden has invested in curating their product collections is also, in extension, reflected on their packaging. Eden partnered with tendlyn for a packaging staple that is not only a perfect personalized addition to their customers’ every purchase but a testament to their commitment to sustainability. Read on to learn more!

Tell us a bit about your brand!

Eden is a Des Moines-based apothecary that takes pride in sourcing the best self-care products from around the world and bringing them to the heart of the Midwest. Since 2003, we’ve been helping people discover self-care rituals based on the philosophy that we should be intentional and generous in how we care for ourselves.

Every product we carry has earned a space on our shelves by being best in class, high-performing, and having a story we can stand behind. This fall we are expanding our business with the Eden Spa, which will build on the experience you get in the retail shop!

Tell us about the design for your packaging and how you’re using them?

Our tissue paper is used to wrap gifts for loved ones and line the boxes for all shipment orders through our website. With the help of a local design team, @nownow.io, and tendlyn, our dream packaging became a reality!

What made tendlyn a good fit for your packaging?

tendlyn came heavily recommended by our brand designers at NowNow! The easy-to-navigate interface and seemingly limitless customization was a no-brainer.

The commitment to sustainability was also an aspect that was really important to us. The work that tendlyn has done for other brands and makers gave us the confidence to work with them. We couldn’t be happier with the results!