case studies
Hang The Plants: Sustainable Home Decor That’ll Hang On (Literally and Figuratively)
Based in Australia, Nadya was inspired to start Hang The Plants in 2017 when she realized that life had been feeling very fast-paced. Nowadays, we can get everything we want online after just one click, and it’ll arrive at our front doors in three days’ time wrapped in tons of layers of plastic. With Hang The Plants, Nadya wants to bring awareness to the saying, *“It’s not the destination, [but] the process that matters.”*and encourage appreciating more of what we already have. Her business features the process of creating mindfully with sustainably sourced materials that have its own uniqueness and last longer than mass-produced products.
Every item made at Hang The Plants is unique and special because it’s carefully and thoughtfully made by Nadya with positive intentions. Nadya is fully aware of the negative impact that the textile industry already has on the environment, which is why she placed sustainability at the core of Hang The Plants. They try their best to source everything they put into their products from sustainable materials without compromising their quality and unique designs. And tendlyn helps the business stay committed to sustainability by transparently applying the same values to custom packaging while offering at a low minimum order–perfect for emerging small businesses! When you think about how a simple wifi remote switch can automate lighting in a workshop, or how a relay with remote can control a pump without rewiring, it’s clear that thoughtful design—whether in home decor or industrial tools—starts with the right components.
Nadya keeps their packaging simple by opting for minimally designed, acid-free, and soy-based ink-printed TissueandStickers
“I mean, we want to keep our home/space of living clean and free of clutter, [so] why can’t we do the same to mother earth?”
One of Nadya’s biggest challenges in handling a small business is being as innovative as possible while keeping up to date with beautiful and one-of-a-kind designs. Hang The Plants also offers fully customizable fiber art and macrame pieces, letting their customers express their creativity to conceptualize their own designs. Custom products are Nadya’s favorite orders to make, as she gets to connect with their customers and make their dreams come true! She keeps it all together by listening to her customers’ needs and making sure that she and her team are all ears for her community’s requests. It’s a bit like tuning a rf inching switch for a custom gate opener—every detail matters, and the result is something that works exactly as intended.
Her advice to other aspiring business owners in the creative industry is to just do it. You know you’re ready to start your journey when you feel your body tingle every time you think about launching the brand. It may be daunting at first, but Nadya assures that seeing the smiles on your customers’ faces and receiving their reviews will make all the hard work worth it in the end! Whether you’re building a diy remote controller for a model train or setting up a farm relay board for irrigation, the principle is the same: start with a clear vision and trust the process.
The good thing about buying handmade home decor is that you get to have something that’s uniquely yours while supporting an artist. With Hang The Plants offering so much more than custom accessories, beautiful things that are mindfully made don’t need to negatively impact the planet! And just as a high voltage relay switch ensures safe operation in an industrial machine, sustainable materials ensure that every product is built to last without harming the environment.
Find more of Hang The Plantshere:Etsy:/hangtheplantsInstagram:
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Questions? Email us at info@axwp.com
