<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Branding on Tendlyn</title><link>https://www.tendlyn.com/tags/branding/</link><description>Recent content in Branding on Tendlyn</description><generator>Hugo</generator><language>en-US</language><lastBuildDate>Fri, 15 May 2026 00:00:00 +0000</lastBuildDate><atom:link href="https://www.tendlyn.com/tags/branding/index.xml" rel="self" type="application/rss+xml"/><item><title>Packaging design brief — what to send your 3PL before production</title><link>https://www.tendlyn.com/tendlyn-university/packaging-design-brief/</link><pubDate>Fri, 15 May 2026 00:00:00 +0000</pubDate><guid>https://www.tendlyn.com/tendlyn-university/packaging-design-brief/</guid><description>&lt;p&gt;A beautiful unboxing mockup in Figma means nothing if the warehouse receives &lt;strong&gt;low-res logos
and no dielines&lt;/strong&gt;. Here is the minimum &lt;strong&gt;packaging design brief&lt;/strong&gt; Tendlyn needs to kit
correctly on day one.&lt;/p&gt;
&lt;h2 id="assets-checklist"&gt;Assets checklist&lt;a class="td-heading-self-link" href="#assets-checklist" aria-label="Heading self-link"&gt;&lt;/a&gt;&lt;/h2&gt;
&lt;ol&gt;
&lt;li&gt;&lt;strong&gt;Vector logo&lt;/strong&gt; (SVG/AI/PDF)—not a low-res screenshot from your website or store theme&lt;/li&gt;
&lt;li&gt;&lt;strong&gt;Mailer/box dielines&lt;/strong&gt; with bleed and panel labels&lt;/li&gt;
&lt;li&gt;&lt;strong&gt;Color specs&lt;/strong&gt; (Pantone or CMYK) for tissue, tape, and cards&lt;/li&gt;
&lt;li&gt;&lt;strong&gt;Insert copy&lt;/strong&gt;—thank-you card, warranty, QR to review page&lt;/li&gt;
&lt;li&gt;&lt;strong&gt;Kitting map&lt;/strong&gt;—which SKU gets which insert in multi-item orders&lt;/li&gt;
&lt;/ol&gt;
&lt;h2 id="unboxing-sequence"&gt;Unboxing sequence&lt;a class="td-heading-self-link" href="#unboxing-sequence" aria-label="Heading self-link"&gt;&lt;/a&gt;&lt;/h2&gt;
&lt;p&gt;Document the &lt;strong&gt;order of operations&lt;/strong&gt;: product wrap → tissue → card → sticker seal. Warehouses
default to fastest pick path unless you specify brand sequence.&lt;/p&gt;</description></item><item><title>Branded packaging ROI — why unboxing drives repeat D2C orders</title><link>https://www.tendlyn.com/tendlyn-university/branded-packaging-roi/</link><pubDate>Sun, 10 May 2026 00:00:00 +0000</pubDate><guid>https://www.tendlyn.com/tendlyn-university/branded-packaging-roi/</guid><description>&lt;p&gt;Generic poly mailers signal &amp;ldquo;dropship junk&amp;rdquo; the moment a customer opens the door. &lt;strong&gt;Branded packaging&lt;/strong&gt; is one of the highest-ROI upgrades in cross-border D2C—because it costs pennies per unit but moves repeat rate and UGC.&lt;/p&gt;
&lt;h2 id="what-premium-kitting-includes"&gt;What premium kitting includes&lt;a class="td-heading-self-link" href="#what-premium-kitting-includes" aria-label="Heading self-link"&gt;&lt;/a&gt;&lt;/h2&gt;
&lt;ul&gt;
&lt;li&gt;Custom mailers and tissue with your palette and logo&lt;/li&gt;
&lt;li&gt;Thank-you cards and insert offers (referral, review, warranty)&lt;/li&gt;
&lt;li&gt;Branded stickers and tamper seals&lt;/li&gt;
&lt;li&gt;Multi-SKU bundles assembled in our central warehouse&lt;/li&gt;
&lt;/ul&gt;
&lt;h2 id="storage--kitting-in-one-account"&gt;Storage + kitting in one account&lt;a class="td-heading-self-link" href="#storage--kitting-in-one-account" aria-label="Heading self-link"&gt;&lt;/a&gt;&lt;/h2&gt;
&lt;p&gt;Tendlyn holds inventory securely, then &lt;strong&gt;picks, kits, and ships&lt;/strong&gt; when your order is confirmed—no separate 3PL handoff.&lt;/p&gt;</description></item></channel></rss>