https://www.tendlyn.com/tags/moq/Recent content in MOQ on TendlynHugoen-USThu, 14 May 2026 00:00:00 +0000https://www.tendlyn.com/tendlyn-university/landed-cost-math/Thu, 14 May 2026 00:00:00 +0000https://www.tendlyn.com/tendlyn-university/landed-cost-math/<p>The factory sent a quote that looks <strong>40% below your current supplier. Before you celebrate, run landed cost math</strong>—or you will discover the gap in QC rework, air freight panic, and chargebacks.</p> <h2 id="the-formula-simplified">The formula (simplified)<a class="td-heading-self-link" href="#the-formula-simplified" aria-label="Heading self-link"></a></h2> <p><strong>Landed cost per unit ≈</strong></p> <p><code>(Factory unit price + QC + packaging + inland China logistics + international freight + duties/taxes + defect reserve) ÷ sellable units</code></p> <h2 id="line-items-buyers-forget">Line items buyers forget<a class="td-heading-self-link" href="#line-items-buyers-forget" aria-label="Heading self-link"></a></h2> <table> <thead> <tr> <th>Cost bucket</th> <th>Why it matters</th> </tr> </thead> <tbody> <tr> <td><strong>MOQ overbuy</strong></td> <td>3,000 units when you sell 200/month ties up cash for 15 months</td> </tr> <tr> <td><strong>PSI &amp; rework</strong></td> <td>Cheap units that fail inspection still cost handling time</td> </tr> <tr> <td><strong>Branded packaging</strong></td> <td>Mailers and inserts are marketing—not optional for D2C</td> </tr> <tr> <td><strong>Last-mile speed</strong></td> <td>Air freight fixes a late factory but kills margin</td> </tr> <tr> <td><strong>Defect reserve</strong></td> <td>Plan 1–3% write-off even with good QC</td> </tr> </tbody> </table> <h2 id="how-tendlyn-uses-this-in-sourcing">How Tendlyn uses this in sourcing<a class="td-heading-self-link" href="#how-tendlyn-uses-this-in-sourcing" aria-label="Heading self-link"></a></h2> <p>We quote <strong>delivered-to-warehouse or DDP-style scenarios</strong> when clients share target markets—so you compare suppliers on outcome, not factory FOB alone.</p>